KASYFY java selenium training can help you become an expert in automation tools so you can start using them in your company. This Selenium with Java training course teaches the fundamentals of the Web Driver API in Java. Identifying locators(id, name, linkText) using developer tools -1, Techniques to automate Ajax calls, Child Windows and IFrames, Difference between HashMap and HashTable, and Writing Generic functions to Identify Frames/Windows are also covered in this course. KASYFY’s Selenium with Java training may help you advance further in your profession. The program includes a hands-on session that covers topics such as how to automate a web-based application and how to incorporate frameworks like Hybrid and Data-driven that will benefit you in the future.

  • Course Curriculam
  • What is marketing and digital marketing?
  • Understanding Marketing and Digital Marketing Process?
  • Understanding about Internet , websites , domain , web server , web hosting etc.
  • Planning of a website
  • HTML Basic
  • About CMS and creating website in WordPress
  • Domain Booking
  • Server & Hosting
  • One Live ProjecT
  • What is SEO?
  • What are search engines and their functions ?
  • Understanding traffic , keywords etc
  • On page optimization
    1. Site Analysis
    2. Keyword Research With Google Keyword Planner
    3. Keyword Planning
    4. Domain
    5. URL Structure
    6. Title Tag
    7. Meta Tag
    8. Google Analytics (Code Generation)
    9. Canonical Tag
    10. H1 Tag
    11. Image Optimization (Alt Tag)
    12. Anchor Tag
    13. Content Optimization
    14. Sitemap Creation & Submission (html and xml)
    15. Robots.txt
    16. Custom 404
    17. 01 Redirect
    18. .htaccess
  • Off page optimization
    1. What is Off page SEO?
    2. Why Off page is Important
    3. What are Backlinks?
    4. Backlinks Creation Methods
    5. Difference Between Do Follow and No Follow Backlinks
    6. What is Google Page Rank
    7. How to Increase Google Page Rank
    8. Web Directory Submissions
    9. Social Bookmarking
    10. Article Writing & Submission
    11. Press Release Writing & Submission
    12. Comment Blogging
    13. Classifieds Posting
    14. Forum Posting
    15. Link Exchange (One way, two way and three way)
    16. Search Engine Submissions
    17. RSS Feeds
  • Google Web Master Tool (Search Console )
  • Bing Web Master Tool
  • SEO Interview Questions
  • Others SEO Tools
  • Understanding in organic search results
  • Introduction to Google ads & PPC advertising
  • Overview of Microsoft Adcenter (Bing & Yahoo)
  • Setting up Google ads account
  • Understanding adwords account structure
  • Campaigns, Adgroups, Ads, Keywords, etc.
  • Types of Advertising campaigns-Search, Display,
  • Difference between search & display campaign
  • How does adwords rank ads
  • Understanding adwords algorithm (adrank) in detail with examples
  • What is quality score
  • Why quality score is important What is CTR?
  • Why CTR is important Understanding bids
  • Advanced level bid strategies
  • Enhanced CPC
  • What are flexible bidding strategies
  • Understanding ad-extensions
  • Types of ad-extensions
  • Adding ad-extensions in our Campaign
  • Creating adgroups
  • Finding relevant adgroups options using tool
  • creating adgroups using tool
  • Understanding keywords
  • Finding relevant keywords
  • Adding keywords in ad-group using keyword planner tool
  • Understanding types of keywords Board, Phrase, Exact, Synonym & Negative
  • Examples of types of keywords
  • Google Web Master Tool (Search Console )
  • Creating ads
  • understanding ad metrics Display & destination URL
  • How to write a compelling ad copy
  • & worst examples of ads Creating ads
  • Tracking Performance/Conversion
  • What is conversion tracking Why is it important
  • How to set up conversion tracking
  • Adding tracking code in your website
  • Checking conversion stats
  • Optimizing Search Campaigns
  • Remarketing
  • What is social media
  • understanding the existing social media paradigms & psychology
  • How social media marketing is different than others
  • Understanding Facebook marketing practical session
  • Creating Facebook Page
  • Increasing fans on fan page
  • How to do marketing on fan page (with examples)
  • Fan engagement
  • Important apps to do fan page merketing
  • Facebook Advertising
  • Types of Facebook advertising
  • Best practices for Facebook advertising
  • Creating Facebook advertising campaign
  • argeting in ad campaign
  • Payment module-CPC vs CPM-CPA
  • Setting up conversion tracking
  • facebook instant articles
  • facebook creator studio
  • Ad breaks
  • What is Linkedin
  • Understanding Linkedin
  • company profile vs Individual Profiles (Difference between Individual and Company Profiles)
  • Understanding Linkedin Groups (Manage Linkedin groups)
  • How to do marketing on Linkedin groups
  • Linkedin Advertising & it best Practices
  • Increase ROI from Linkedin ads
  • Linkedin Publishing
  • Understanding Campaigns
  • creating 1st campaign
  • Importance of marketing
  • Benefits of marketing
  • using you tube for Business
  • Developing you tube for Marketing strategy
  • Get traffic through you tube channel/ to your website
  • Create adgroup
  • Targeting options
  • YouTube Monetization
  • How to Increase Youtube (Views, Subscriber Etc.)
  • Customized course
  • Live Projects
  • Mock Test
  • Multiple Training Modes
  • Certified Trainer
  • Official Course
  • 24*7 Mentoring

     
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